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How SEO Has Changed for Multifamily Leasing

Advancements in technology within the last decade have entirely transformed the way consumers search and find apartments. Multifamily marketers are no longer limited to traditional sales channels, while…
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How to Leverage Twitter at a Conference

Regardless of which conference you attend, there are always a few common threads you can expect—ample networking and swapping business cards, choosing between sessions, and the ever-important social…
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How to Use Instagram as a Leasing Tool

As traditional leasing is giving way to modern methods for attracting and retaining residents, property managers must get creative with their marketing tactics. Using social media to pique…
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Micro Units: Are They Viable?

As more millennials begin to enter adulthood, their preferences and lifestyles are having a tangible impact on real estate trends nationwide. Millennials are getting married and having children…
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