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ResMan Has Arrived: A Recap of Our Experience at NAA’s Apartmentalize Event

June 26, 2018 Elizabeth Francisco
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ResMan has arrived — at the 2018 NAA Apartmentalize Conference & Expo in sunny San Diego, Calif., that is.

With more than 10,000 attendees and renowned keynote speakers, NAA hosted the largest event in the property management industry, and we were honored to be a part of it.

This year’s event, held June 13-18, was particularly noteworthy for ResMan as we relaunched the multifamily solutions suite to include a three-tier platform: ResMan Essentials, ResMan Engage, and ResMan Extend.

ResMan Essentials

ResMan Essentials is the core of what an enterprise software solution should be. From accounting and budgeting to lead management and reporting, our 3-click innovation means you can accomplish daily tasks with ease.

ResMan Engage

ResMan Engage aims to deliver the end-to-end experience residents expect and more. Attract new residents with beautifully designed websites, keep them in the know with an intuitive online portal, and bring qualification, leasing, and payments online.

ResMan Extend

Our network of world-class partners work seamlessly with the ResMan platform to connect your technology ecosystem. ResMan’s progressive platform approach and robust roster of partners means you can easily build the solution that meets your needs.

Pre-Show Kick-Off: Harmony by the Sea

It was not all business at NAA. In fact, the ResMan team hosted “Harmony by the Sea,” a literal busload of fun, drinks, food, and entertainment. Harmony by the Sea was not your typical bus ride — the bus stopped at Ocean Beach, Hotel Coronado, and Powerhouse Park (all the best stops).

We aimed to see all the fantastic sites of San Diego like never before, and boy did our guests experience the night of a lifetime! Perfect weather, clear waters, a perfect sunset, and the golden sands of Coronado Beach melded to provide the perfect evening.

Along the way, attendees enjoyed complimentary food and drinks as well as entertainment from world-renowned a cappella group, Vocal Flash. The group even integrated ResMan and the selfie challenge into custom beach and California-themed songs which elevated the overall experience.

From laid-back beach vibes and authentic tacos to a historic hotel and upscale oceanside reception, there was something for everyone to enjoy at the Harmony by the Sea event.

Party games, giveaways, and prizes were also awarded to attendees. Each stop included a selfie challenge where guests were invited to post their pictures on social media with #LoveYourSoftware. Scroll through our Facebook gallery for the selfie challenge winners and fun pictures from the evening.

Caricature Artist

Throughout the week, we spent time meeting with our incredible clients and partners, learning about industry trends and spreading the word about our exciting new product features.

We even hosted Hollywood impressionist and artist Jordan Monsell, who was on hand to create caricatures and personalized celebrity voicemail greetings. The caricatures proved to be a huge hit with attendees lined up around the booth to receive a special souvenir they could take home to remember their time with ResMan and NAA. Monsell drew nearly 50 caricatures in less than 6 hours for our booth attendees — including one of our chameleon mascot ROI and ResMan CEO Dave McKenna!

Scroll through our gallery at the bottom of this post for some of our favorite masterpieces.

In-Booth Demo & Special Giveaway

With a whole new line of products, we welcomed attendees for an in-booth demo to showcase the relaunched multifamily solutions suite and help them fall in love with everything we have to offer. As a bonus, each in-booth demo earned attendees a chance to win an on-site session with industry guru Kate Good.

Good is a nationally recognized apartment marketing expert and occupancy specialist. She has been working in apartments her whole life and brings invaluable insight to marketing directors, developers, and associations around the nation.

We will announce the winner of the on-site session soon, so stay tuned!

Newcomer’s Breakfast

ResMan also had the opportunity to sponsor the highly anticipated Newcomer’s Breakfast, a ticketed event that offered a delicious hot breakfast and prime networking opportunities to NAA newcomers. We were elated to welcome all the first-time NAA attendees to the industry’s largest event.

An Event to Remember

Conversations were buzzing throughout the ResMan booth not just about our relaunched multifamily solutions suite, but about industry-wide trends and the incredible lineup of sessions. The 2018 NAA Apartmentalize Conference & Expo was an event like no other, and we were excited we could be apart of it.

In case you missed the event and our booth, be sure to sign up for a free, live demo of our new products to see the best property management software in action!

See you next year in Denver!

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